Internet Marketing

Search Engine Optimization is not one and done.

  • On-Page, optimization is what the visitor sees.
  • Off-Page, optimization is behind the scenes what the search engine spider sees.

The Web Detective's SEO Services will include (but are not limited to):

Assessments ofSearch Engine Optimization (SEO) Rhode Island and Massachusetts

  • Target keywords for the client's business
  • Setup: Google Search Console & Analytics
  • Evaluate the performance of the keywords by using analytics
  • Page Title Tags – Are they practical and relevant?
  • Page Meta descriptions - Are they practical and relevant?
  • Headings Status (H1, H2, etc.)
  • Are keywords used in anchor links?
  • Keyword density?
  • Internal/External Links
  • A sitemap.XML file
  • Sitemap integration
  • The validity of the Robots.txt
  • Status of existing links
  • Mobile compatibility

Implementing an SEO and Content Marketing strategy by

  • Research keywords and phrases to select appropriate, relevant search terms.
  • Optimizing text for various HTML tags, Metadata, page titles, and page text, as necessary.
  • For best SEO purposes, analysis and recommendations on optimal website structure, navigation, code, etc.
  • Recommend, as required, additional web pages or content for "catching" keyword/phrase searches
  • Create traffic and ranking reports for all associated pages showing rankings in the major search engines.

Contact The Web Detective for more information  | 774-520-8559